Christian Rookes, with over 25 years of experience in semiconductor and technology sectors, joins Phlux to lead marketing efforts and drive market expansion. His expertise in market analysis, product definition, strategic business development, and communicating complex technologies will be key as Phlux continues its rapid growth and seeks to establish itself as a leader in high-performance infrared sensors.
Brian Williams is a seasoned executive manager with over 35 years’ experience in the
semiconductor sector. His expertise in building successful high-performance teams, streamlining operational processes, and establishing scalable supply chains will be instrumental in driving the next phase of development to scale Phlux’s technology.
John Fuller brings extensive engineering leadership experience, with a focus on Agile methodologies and organisational change. As Director of Engineering, he will drive product development and optimise resources to support Phlux’s growth. His experience as Engineering Director at Gas Sensing Solutions, coupled with his automotive sector expertise across national and international markets, will guide Phlux’s expansion in the competitive infrared sensor landscape.
L to R: Brian Williams, VP of Operations, John Fuller, Director of Engineering, Christian Rookes, VP of Marketing. Three new senior appointments coincide with Phlux Technology’s expansion into larger premises in Sheffield, UK
“We are thrilled to welcome Christian, Brian, and John to our team at Phlux,” said Ben White, CEO of Phlux Technology. “Their combined experience and vision will be crucial as we continue to scale our business and deliver industry-leading products to our customers. These appointments reflect our world-class technology and commitment to attracting top talent to support our growth.”
In line with its ongoing expansion, Phlux has also announced its move to a larger facility located within the newly renovated Pennine 5 campus in Sheffield. The new premises provide the necessary space and resources to support the company’s growing team and increasing product demand.
This relocation marks a significant milestone in Phlux Technology’s growth journey, enabling the company to enhance its R&D capabilities, streamline production and test development processes, and better serve its global customer base. The new open-plan facility is designed to foster collaboration and innovation, reinforce company culture, and reflect the company’s brand and values.
“Our new headquarters represents more than just a physical move—it symbolises our forward momentum and ambitious plans for the future,” added Ben White. “As we continue to grow, our focus remains on pushing the boundaries of infrared sensor technology and delivering exceptional products to our customers.”
